Six modules to learn "how to pitch it, how to sell it, and what you must not say" — finish the course and pass the short quiz, and you can start serving clients with the marketing kit and your personal link. All content is drawn from the founder-approved sales methodology. Honesty is the only way we sell.
GEO (Generative Engine Optimization) is an optimization strategy aimed at generative search engines such as ChatGPT, Google AI Overview, and Perplexity. Unlike traditional SEO, which chases page rankings, the goal of GEO is to get the AI to "cite your brand" when it generates an answer. The core approach is to strengthen structured data (Schema) and entity authority (E-E-A-T) — when a customer asks an AI "which company do you recommend," only brands with these signals have a chance of being named.
Schema.org is a format that lets machines understand your data — think of it as "a translation manual for AI." Customers don't have to write it themselves; TrueLink automatically generates the structured data (JSON-LD) and attaches it to a verified URL. AI engines find it far easier to read JSON-LD than prose, so once schema is deployed, the probability of being cited by AI goes up accordingly (note: the probability goes up, it is not a guarantee).
E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is the scoring standard used by Google and AI engines. KYC identity verification is the way to validate E-E-A-T — submitting two forms of ID and a business registration, human verification that it is a real company, and binding to a URL. Fake companies don't pass, and falsification gets the certification revoked. When AI engines see a "human-verified identity," trust rises sharply.
Who they are: Taiwanese SMEs with physical operations and agile decision-making; their website is locked up by a vendor, and changing a word costs money; or they are starting to worry their brand will be forgotten in the AI era.
Pain points: they can't get their code / domain / GA / contact list back; they keep being squeezed by their agency; they have no solution for their anxiety about "being cited by AI."
Who they are: B2B companies that care about brand authority; or regulated industries (clinics / law firms / cram schools); they want to prove "we are a real company."
Pain points: insufficient E-E-A-T, AI doesn't trust them; they lack a third-party-verifiable endorsement.
Who they are: high content demand, short on AI talent, or with cloud API bills out of control; they care about data sovereignty and personal-data compliance.
Pain points: token costs out of control; afraid their list / CRM / source code will get locked up; sensitive personal data can't be fed to AI.
No points or rewards are granted; once you pass, it's written to your account's completion record — it's the prerequisite for claiming your personal referral URL.